The Professional Fighters League (PFL), the fastest growing and most innovative sports league, today announced that established sports industry executive Bryan Calka will join the company’s leadership team as Chief Commercial Officer. In this role, he will spearhead the growth of PFL’s rapidly expanding global sponsorship portfolio, media sales and licensing business.
Calka brings more than 20 years of experience in the sports industry, most recently serving as Senior Vice President of Global Partnerships for the New York Islanders as the NHL club moved into UBS Arena at Belmont Park. He’s also held executive leadership positions with BSE Global, where he oversaw the strategy development and execution of sponsorship marketing for the Brooklyn Nets, as well as the New York Yankees, where he managed the partnership sales and activation teams.
“I am thrilled to be joining the Professional Fighters League at such a pivotal moment in the history of the company,” said Calka. “This is a once-in-a-lifetime opportunity to join the fastest growing league in the world who is positioned to continue to redefine how fans consume sport. MMA is mainstream and truly global with over 630 million young and diverse fans and I am looking forward to leveraging the momentum that ESPN and the PFL have created to build meaningful and innovative brand partnerships.”
“I am excited to welcome Bryan Calka to the Professional Fighters League as Chief Commercial Officer,” said PFL CEO Peter Murray. “As a senior executive with the New York Islanders, BSE Global and the New York Yankees, Bryan has led sponsorship sales and marketing efforts for some of the world’s premier sports organizations and his experience combined with passion to create integrated partnerships with leadership brands will bolster PFL’s global business.”
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